Annual Conference

Annual Conference - Clearwater 2025

2025 ASFMRA Annual Conference

Join us November 10–12 in Clearwater, Florida, where farm managers, rural appraisers, ag consultants, and industry leaders will come together for three days of top-tier education, meaningful networking, and professional growth — all in a beautiful coastal setting.

This year’s conference will explore the trends shaping the future of land and ag property management, from evolving technologies to market insights and public policy impacts. Attendees will gain valuable CE credits, hear from expert speakers, and connect with peers and partners from across the country.

Get ready to grow your expertise, expand your network, and experience the best of what ASFMRA has to offer.

Registration Rates

Full Conference

Flash Sale (Now thru September 1): Members: $1399 | Non-Members: $1699 | Guests: $399

Regular Rates (After September 1): Members: $1699 | Non-Members: $1899 | Guests: $399


Tuesday Day Pass

Members: $949 | Non-Members: $1099 | Guests: $275

Wednesday Day Pass

Members: $799 | Non-Members: $899 | Guests: $159

Bringing a plus one? Great! There are so many activities waiting for them! Please have all guests create an account & complete their registration using the guest registration button above. Be sure if you are registering as a guest/spouse, you select the "guest/spouse" option during registration. If you have any issues, please reach out to Deanna at 303-692-1222 or via email at dilk@asfmra.org for assistance.

Wyndham Grand Clearwater Beach exterior and pool deck

Host Hotel — Wyndham Grand, Clearwater Beach

100 Coronado Dr, Clearwater, FL 33767

Soak up Clearwater Beach at the Wyndham Grand — our host hotel for the ASFMRA Annual Conference. Set right on the sugar-white shoreline, the Wyndham Grand blends Gulf views with modern, resort-style comforts: bright, contemporary guest rooms, a spacious pool deck, polished common areas, and easy access to the area’s dining and sunset scene. Rooms are available under the ASFMRA room block starting at $269. Room block closes October 17!

Book Your Room Now

Support the Annual Conference Auction

The ASFMRA Education Foundation Auction is a highlight of our Annual Conference – and one of the most impactful ways we raise funds to support the future of rural property education, accreditation, and leadership development.

Your support through a tax-deductible donation by September 15 is greatly appreciated. Every donation goes directly to the ASFMRA Education Foundation and makes a difference!

What to Donate?

  • Regional Gift Baskets or Alcohol
  • Branded Apparel or Outdoor Gear
  • Professional Tech Tools (drones, etc.)
  • Firearms and Hunting Equipment
  • Ag-Themed Collectibles or Toys
  • Handmade Crafts with Ag Flare

Your donation is not only a chance to support the Foundation—it’s also a fun way to showcase your business, region, or creativity!

Agenda Overview (November 7–13, 2025)

Friday November 7
Start Stop Session
8:00 AM 12:00 PM Advanced Appraisal Exam Preparation Course (A500)
12:00 PM 1:00 PM Lunch
1:00 PM 5:00 PM Advanced Appraisal Exam Preparation Course (A500)
Saturday November 8
Start Stop Session
8:00 AM 12:00 PM Advanced Appraisal Exam Preparation Course (A500)
12:00 PM 1:00 PM Lunch Break (Individual)
1:00 PM 5:00 PM Advanced Appraisal Exam Preparation Course (A500)
Sunday November 9
Start Stop Session
8:00 AM 12:00 PM Advanced Appraisal Exam Preparation Course (A500)
8:00 AM 12:00 PM 7 Hour National USPAP (A114)
8:00 AM 9:30 AM Executive Council Orientation
9:30 AM 12:00 PM Executive Council Meeting (Hybrid)
12:00 PM 1:00 PM Executive Lunch
12:00 PM 1:00 PM Lunch Break (Individual)
1:00 PM 5:00 PM Executive Council Meeting (Hybrid)
1:00 PM 4:00 PM 7 Hour National USPAP (A114)
1:00 PM 5:00 PM Management Education/Accreditation Committee (Hybrid)
Monday November 10
Start Stop Session
8:00 AM 12:00 PM Valuation Bias and Fair Housing Laws and Regulations (A112)
8:00 AM 1:00 PM ARA/RPRA Accreditation Exam
8:15 AM 8:45 AM Officer Installation Runthrough
9:00 AM 10:30 AM Editorial Committee Meeting (Hybrid)
12:00 PM 1:00 PM Lunch Break (Individual)
1:00 PM 3:00 PM Government Relations Committee Meeting (Hybrid)
1:00 PM 5:00 PM Valuation Bias and Fair Housing Laws and Regulations (A112)
3:15 PM 5:00 PM Membership Advisory Group Meeting (In Person Only)
3:00 PM 5:00 PM Exhibitor Hall — Early Access
6:00 PM 9:00 PM Welcome Reception
Tuesday November 11
Start Stop Session
6:00 AM 7:00 AM Sunrise Beach Yoga

We had to make sure we got beach time in. What better way to start your morning than relaxing on the white sand beach with a morning glowy sky and beautiful sunrise?

Yoga instructor, Lorelle, will lead the yoga session and end in meditation. Available for all athletic levels.

6:00 AM 4:00 PM Registration
6:30 AM 7:40 AM Breakfast
7:15 AM 7:45 AM Officer Installation
7:45 AM 8:05 AM Welcome Ceremony
8:05 AM 9:35 AM Keynote: Agricultural Economics in Chaotic Times
8:15 AM 9:15 AM Spouse/Guest Breakfast
8:00 AM 1:00 PM ARA/RPRA Accreditation Exam
9:35 AM 9:50 AM Break
Session 1
9:50 AM 10:40 AM The Agricultural Economy in China
9:50 AM 10:40 AM The Farm Manager’s Guide to Legacy Nutrient Deductions™
9:50 AM 10:40 AM Appraisal Foundation Update
10:00 AM 4:00 PM Guest Tour

Choose one of the following options:

  • Parasailing Flyer
    Fly over the waters of the Gulf Coast! One–three flyers will fly together and enjoy scenic views from 300+ feet in the air. 
  • Parasailing Observer
    Not ready to fly? Come be an observer! Enjoy boat time on the water, make connections with other guests, and watch the flyers. 
  • Segway Tour
    Embark on a 7.5-mile journey starting on Clearwater’s Beachwalk, then up the Clearwater Memorial Causeway (photo break for panoramic views), down the 2-story circular sidewalk to the downtown Marina, and onward to the historic Harbor Oaks area with 100-year-old homes. Second break at the Harbor Oaks public fishing dock before returning over the Causeway to the Beach.
10:40 AM 12:20 PM AM Networking Break + Exhibitor Hall
10:40 AM 11:20 AM Professional Headshots
11:20 AM 12:10 PM Lunch + Networking Table Tents
11:50 AM 12:10 PM Council Headshots
Session 2
12:10 PM 1:00 PM Podcast Live w/ Vance Crowe
12:10 PM 1:00 PM Journal Session: Farm Futures — Work, Wages & Well-Being
featuring Dr. Sarah Atkinson & Dr. Cesar Escalante
1:00 PM 1:25 PM Membership Meeting
1:25 PM 1:40 PM Break
Session 3
1:40 PM 2:30 PM From Quick Wins to Full Workflows: Operationalizing AI in Rural Valuation
1:40 PM 2:30 PM Bitcoin and the Future of the Ag Economy
1:40 PM 2:30 PM Chasing Water, Wind, and the Science of Weather Prediction
2:30 PM 3:15 PM PM Networking Break + Exhibitor Hall
3:15 PM 4:05 PM Keynote: Stronger Through Change
4:05 PM 4:30 PM Cocktail Hour + Exhibitor Hall
4:30 PM 6:50 PM Accreditation & Awards Ceremony and Reception
7:00 PM 10:00 PM LEX Alumni Event
7:00 PM 10:00 PM YPN Social – LED Kayaking

YPN Glass Bottom LED Tandem Kayaking Night Tour – Members/Nonmembers
Guided night tour out of Indian Rocks Beach, setting sail to find fish and other Florida life. 
This selection is specifically for ASFMRA Members & Ag Industry Members. Plus ones are welcome—please select the Guest Kayaking option below for all plus ones.

YPN Glass Bottom LED Tandem Kayaking Night Tour – Guests
Same guided night tour and equipment as above. 
This selection is specifically for guests/plus ones of our YPN industry professionals.

Wednesday November 12
Start Stop Session
6:00 AM 7:00 AM Sunrise Beach Yoga

We had to make sure we got beach time in. Start your morning relaxing on the white sand beach with a glowing sky and beautiful sunrise.

Yoga instructor, Lorelle, will lead the yoga session and end in meditation. Available for all athletic levels.

6:00 AM 7:00 AM Ag Tour Breakfast – Sponsored by Pioneer
6:30 AM 4:00 PM Pioneer Ag Tour
7:45 AM 3:30 PM Rapid Fire
10:00 AM 3:00 PM Spouse/Guest Tour
  • Beach Yoga
    Let’s get a little sunshine and relax time on the beach! Yoga instructor, Lorelle, will lead the session.
  • Boat Tour
    Enjoy time on the water looking for dolphins, good company, and everything Florida has to offer. 
12:30 PM 1:30 PM Rapid Fire Lunch
5:00 PM 6:00 PM Cocktail Hour
6:00 PM 7:15 PM Buffet Dinner
6:30 PM 7:15 PM Entertainer
5:00 PM 6:30 PM Silent Auction
7:30 PM 9:00 PM Foundation Live Auction
9:30 PM 10:30 PM Auction Payout
Thursday November 13
Start Stop Session
8:00 AM 10:00 AM Auction Payout
8:00 AM 1:00 PM Appraisal Education Committee Meeting (Hybrid)

Our 2025 Sponsors

Thank you to the generous sponsors who help make the ASFMRA Annual Conference possible.

Interested in sponsoring the Annual Conference? Please reach out to Lori at lschafer@asfmra.org.Ask ChatGPT

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